When BMW wanted to make a statement on International Women’s Day, they paired two formidable female talents—actress and musician Juliette Lewis and Drivers Inc’s. Sera Trimble—to get it done.
The spot began with a provocative monologue from Lewis, which was highlighted by lines like, “There’s a power in people thinking you’re dangerous.”
Then, when the talking was done, it was Sera’s turn. Watch “Juliette Lewis’ Manifesto on Women’s Empowerment” below.