Ram came up with a novel way to announce its new convoy of trucks.

Even better, the company got Drivers Inc.’s Greg Tracy and Tanner Foust to help do it.

The spot, entitled “The Convoy,” runs over four-and-a-half minutes, and uses a film-like setup to introduce the vehicles.

Starring actor Glen Powell, the commercial begins at the RAM Trucks Testing Facility—a “Restricted Area”—where Powell is calling in the members of his elite truck convoy.

Watch below for the full version, including a cameo by Tanner himself.